What sets you apart from your competition? In today’s blog post, we’ll explore how you can use the USP Analysis to find and create your Unique Selling Proposition (USP) so your company can stand out and stay ahead of your competitors. To be successful in your business you´ll need something that customers uniquely value and […]
What does it take to build a sustainable competitive advantage for your company? In today’s blog post, I will share how your company can stand out, get ahead and stay ahead of your competitors. One way to create a long-term sustainable and successful company is to have something that customers uniquely value and that positions you as the […]
Business models age faster than ever before. They are challenged by increased marketplace volatility and the rising diversity of attractive customer segments. What is the solution? Best addressed is this challenge with business model innovation an important strategy for driving value-creating growth. It can be deployed to both defend and disrupt. It helps to decline competitiveness and to […]
In today’s blog post, I will show you the 9 elements of the business model canvas blueprint. In my last blog post I shared what a business model canvas is, who created this tool, what the advantages are and how you can test your business model performance. Now, let´s explore the 9 elements of the […]
In today’s blog post, I will share one of the great design thinking tools, the business model canvas. I will show you how to use this tool to create great results! If you take a meta view on your company´s products and services, it will provoke new insights and will result in a clearer perspective […]
In today’s blog post, I will share how to use the SOAR analysis for your strategic decision-making. This tool guides your company´s strengths and potential to create a shared vision of a positive future. Rather than focus on weaknesses or areas for improvement, the SOAR analysis encourages you to focus on what your company excels […]
In today’s blog post, I will share how to use the MOST analysis for your strategic decision-making. Many companies have a mission defined and objectives set, yet sometimes these guiding statements lose focus by implementing business change. As a result the strategy and tactics being executed fail to fully support that overall vision. MOST analysis […]
Have you ever had a challenge that was very persistent? No matter what you tried, sooner or later it would return, perhaps in another form. Recurrent challenges are often symptoms of deeper issues. “Quick fixes” often solve only the surface issues. In today´s blog post, I will share how to use the five Why´s tool for your […]
In today’s blog post, I will share how to use Porter´s Five Forces for your strategic decision-making. I will show how to deal with your competition and how to position your company strategically that benefits your long-term success. If you analyze the company´s current competition advantage with these five forces, it will reveal where you´ll need […]
In part 5 of this business mastery series for entrepreneurs, I described the benefits of a SWOT analysis. In today´s blog post I will share the five steps of conducting a STEEPLE analysis. I will also explain when you should use this tool, how it relates to other tools and what kind of questions you […]